Our brand MIMIDU, which has been on the market since 1992, has achieved significant penetration in the Spanish market because of its quality and reputation with the end user.
MIMIDU in the Spanish-speaking market, as well as INCASAENYA in international markets, complements our sales volume, which is generally concentrated on our private labels.
Our brands also serve:
- as a tool for penetrating international markets where the private labels have a low presence;
- as a platform for launching new INCASA products, and;
- as a sales tool for clients with insufficient volume to access manufacturing quality "off brand" products.